Archive for the ‘SEO’ Category

The different types of keywords for your domain

For many years, SEOs and web specialists have struggled to buy domain names, which were composed of targeted keywords. The purpose of such a technique was to increase the clickthrough rate from the search engine results but also to optimize its positioning on the targeted queries. Nevertheless, is this strategy still effective today?The presence of the targeted keyword within the domain name is an important positioning factor. The presence of the request referred to in the domain name encourages other webmasters to include it on their own site which allows them to strengthen the semantics of their page. The use of the keyword in link anchors when third party sites link to your website. Click here to know more details regarding the best SEO tags for your Website.

Competitive keywords

A competitive keyword is an expression used by many sites to improve their positioning. Generally, it is the sites that have a certain seniority or notoriety on the theme that benefit from competitive keywords.Getting a position on a competitive term is difficult enough, even for an SEO specialist. It is often determined by a fairly large number of query results. A competitive keyword is also recognizable thanks to the number of sponsored links that are displayed both above and below the natural results.

Parasitic keywords

These are the expressions for which your site will be displayed without you having to make efforts in this regard. This is usually poor quality because it comes mostly from generic terms.Your site will appear on these keywords because one or more of your pages address a specific theme. Nevertheless, you will notice that compared to a competitive query, the results for the parasitic keywords will have very little or no sponsored link.

Forgotten keywords

Neglected terms refer in particular to the surfer on a specific subject and not general as for parasitic keywords. They sometimes allow improving the positioning of a site which does not profit from a big notoriety. The search results for these queries typically offer fewer than 5,000 results, mostly without sponsored links. The traffic can be of a high quality for some.

Conclusion: The keywords of niche

To get high conversions, it’s a good idea to focus on niche keywords directly related to your theme. The basis of SEO is indeed also to find the balance between the different choices of keywords.Searches based on niche keywords usually offer less than 60,000 results because the number of pages that process the subject remains low. Often, the URLs displayed in search results are long and contain keywords in part or in full.The niche keyword is ideal for getting the best possible conversion rate on your site.



Online marketing plays a vital role for any business. Present world relies on internet marketing. Small businesses to multi-national companies are dependent on these online marketing’s.  Better the online marketing strategy the better with the success of the company. Most of the companies invest billions of money and equivalent time and effort on online marketing for their products. Few use the smart techniques and one of the smart ways of online marketing is to optimize the links of their data navigable through search engines. The responsibility of the search engine is to provide all the top ranked relevant results to its users.  There is always a technique behind the search engines to retrieve the data for its users. The solution to this smart technique is implementing “Phoenix SEO” elements for their online marketing.

What does it mean?

SEO – “Search engine optimization” is a process of getting web traffic or search results with an activity of improving the rankings of the search engine. Google, Yahoo, Bing, YouTube are the world’s largest search engines through which one can publicize their products, website marketing, entertainment marketing, and many more.  For example if a product needs to be demanding, there needs to be a proper online marketing of that product and that can be done through SEO. When a customer/visitor enters a word or a query in the search engine, the search engine retrieves all the information links and videos if available, provide the direct YouTube link for the query entered.   This eases on the customer to find the right information/data, products through search engine.

No doubt these tools are a must for thriving in digital world, but care should be taken while choosing any SEO ranking tools as certain ranking tools use dubious and unethical methods to increase the traffic for a website. Such tools are black listed by the search engines and there use can adversely affect our website reputation and traffic.

The SEO Tools Knowhow

The Phoenix SEO tools will provide the exact position of our website in search results in order to channelize our optimization efforts in the right direction. Ranking can be done on keyword, content or any other aspect of the website. Ranking tools like SEO suite are quiet user friendly and also provides filters to declutter the work area and provide only necessary information as and when needed. Being user friendly they are easy to implement and work on.

Relevant Keywords is Vital


Finding out the most relevant and popular keywords is important. Good ranking software ensures we don’t miss out on such keywords and lag behind the competitors. Tools like Advanced Web Ranking has an onboard Keyword Research Tool using 8 different keyword research methods. It employs a third party search tools like Google ad words, word tracker etc. Certain ranking tools even employ more number of research methods to give better results.


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